Megan Reich, Museum of Contemporary Art Cleveland, USA
The Museum of Contemporary Art (MOCA) Cleveland plays an urgent role in advancing culture in this city and beyond. A non-collecting institution and the region’s only contemporary art museum, MOCA Cleveland pushes the boundaries of innovation, creativity, and experimentation through exhibitions, publications, education, and outreach.
This tour will start with a behind-the-scenes look at MOCA’s new building, which opened in October 2012. The first museum and U.S. commission for London-based architect Farshid Moussavi, MOCA’s building embodies principles of transparency, flexibility, and sustainability, and provides dynamic spaces for the Museum’s ever-changing program. Following this architectural tour, participants will work with MOCA curators to examine the Museum’s Winter/Spring exhibitions, Lisa Oppenheim: Spine and Adam Pendleton: Becoming Imperceptible. The team will then dive deep into the Museum’s distinctive history and exciting future, discussing how the museum is exploring issue-based programming, visitor engagement, and new technologies to demonstrate public value and maximize its global influence.
12:45pm – Attendees meet at the Conference Hotel Lobby (Hilton Downtown)
1pm – Bus leaves the Conference Hotel
1:30pm – The tour starts
3:00pm – Coffee/tea break
4pm – The tour ends
4pm- 4:45pm – free time at the museum
4:45pm – Bus leaves the museum
5:30pm – Bus is back at the Conference hotel.
This tour requires 12 people to run and is limited to 25 people.